Monday, January 27, 2020
Brief Analysis Of Gender Differences
Brief Analysis Of Gender Differences The language is the way in which people express their thoughts or ideas and is a media for people to communicate with one anther, which has the profound function in the social life. Owing to the differences of their genders, social status, backgrounds, living habits and their values, the languages used by different individuals in the society vary from each other. Among them, the gender differences of languages exist in almost every language of different cultures, thus becoming the eternal topic of language research. Based on the famous American television sitcomFriends ,this paper tries to tries to anatomize the phenomena and causes of gender differences reflected in language by comparing the language features in Friends. Key words: gender differences, language In April 1944 New York University in the United States, the Language and Gender was put into a comprehensive discussion as the central issue by the 44th annual International Language Institute Committee. This fully shows that linguists in modern society regard the Gender differences reflected in language as one of the important indispensable element in sociolinguistic studies. With the development of social linguistics and driving of feminism, the research on gender differences in language has entered the golden age. Gender differences reflected in language shows the differences of peoples cultural traditions, thinking modes and values, researches on this issue have practical significances on the construction of a harmonious, successful language communication between men and women. Firstly, the gender differences of language reflect in the pronunciations. Social linguists think that women compared with the men of same ages are closer to the standard style and have more elegant accents so as to make them look like more educated, and enjoy higher social levels. For instance, the pronunciation of the vowel r is a kind of typical expression of gender differences in pronunciation. In American English, the pronunciation of the vowel r is the symbol of people who have higher education and higher social status, and is the tag of the upper class. Comparing the pronunciations of the heroes and heroines in Friends, we can found that Phoebe, Monica and Rachel tend to use rigorous, elegant and standard pronunciations. However, Chandler and Joey tend to omit or replace one or more syllables, especially the th sound. For words like Thank and Thing ,women tend to have a correct and standard fricative soundà ¼Ã »ÃŽà ¸Ã ¼Ã ½Ã ¼Ã
âwhile men like Chandler and Joey tend t o have the blasting sound à ¼Ã »tà ¼Ã ½. Furthermore, the gender differences of language reflect in the intonations. In languageà ¼Ã
âintonation refers to the variation of tone when people speak. As for the same words, phrases, and sentences, the differences of the intonations will finally cause the totally widely different expressions. Through the researches on th corpus, the social linguists have fund that women are more likely to use doubtful intonations to show their hesitations, requisitions, and uncertaintiesà ¼Ã
âbesides they may have changeable fluctuations. This is a kind of reflection their backwardness, sympathy and psychological characteristics which shows euphemism, kind and tender of women. On the contrary, men are more likely to use falling tone or flat tone to show their firmness and certainty. Besides, their intonations are stable and invariable which shows mens aggression, decisiveness and authority. For example, when people are been asked ,When is he coming back?orWhen does the store open ?.Women would likely give the answer like ohà ¼Ã
âà ¢Ã¢â ¬Ã ¦around six oclock?with rising ton, while men may give an answer like thishalf past sixin the falling tone with affirmative meanings . Generally speaking, men and women usually stress the different words of the same sentences. For instance, the sentence I wish youd do it. When men are speaking, they highest tone must be put on the most important word do. Women, on the contrary, will reverse the stress. They will read the most important word do in the lowest tone. The reason why women do so is that they want to put out the hint: Although this is very important, yet they dont want to interpose the listener, and it is up to the listener to make a decision. This fully shows the gentle personality of women. In Friends, we can see many examples like this. In the television sitcom, the frequency of the heroines use doubtful intonations is far higher than men, which just suits their female temperament. Men and women also differ from one another in the choice and use of the vocabulary. In generalà ¼Ã
âThe vocabulary of women are much richer and more changeful than men, appropriately showing their delicate feelings. For example, women often use words like super, fantastic, marvelous, splendid and empty these adjectives to express their great excitement and satisfaction, men will only use some simple words like good, well, etc on the contrary. Womens sensitive also urge them to have a closer observation of the colorful world than men do. Thus making them master a sight of color terms and pay attention to the use of these words. Take the color red for example, women may choose to use peach, blossom, pink, plum, crimson, and salmon pink. Men may seldom use or even know about these words only if they often make paintings, decorations, or to do other things which are closely connected with color terms. In the daily life, in order to express their feelings, women often use some adverbs like so, very, quite, much to emphasize the things so as to strengthen the tone. However, words like so, very, quite, much is lengthy and jumbled for men because that their existences will have nothing to with the meanings of the whole sentences. Besides, words like adorable, charming, divine, sweet, lovely, etc are said to be the typical characteristics of women. In friends, the heroines often use vocabulary stressing on the dress on dressing, clothing, chores, children and friendship these little things, while men prefer to use vocabulary involving the sports, politics, economy, culture and also education, etc. As for the use of adorable, charming, divine, sweet, lovely, etc these words, the frequency for women to use these vague words is almost three times as much as mens. Certainly, the difference of language use between men and women also reflects in many places, for example, in syntactic structures. In order to shoe the fully respect to others, women talk in a polite way. They prefer to use isnt it, arent we or dont you in a sentence to offer suggestions, while men would like to use statements to directly express their opinions, commands or requirements, etc. In brief, there are many factors that cause gender differences in language such as personality, culture backgrounds, social experiences and so on, which summarized as the following three aspects. Generally speaking, the physiological factor comes first. According to the modern science research, scientists have found some credible evidence that can explain the difference between men and women in the physiological aspect which finally determines the gender differences in language. The research report shows that men and women tend to use different parts of their brains to learn the language which naturally causes the different use of language. Mens and womens different vocal organs also lead to a significant gender differences in language. Men have a big throat, long vocal cords and the vibration for men is slow, therefore the voice of male is apparently low and vigorous. On the contrary, women have a much higher intonation and tone than men do. What comes secondly is the cultural and psychological factor. Almost in every country of different cultures, people have different criteria for the mens and womens behaviors. Women are asked to speak like a lady, to be more specific, to have accurate pronunciation and gentle voice, while the vulgar language of men is often accepted by all. Finally, men and women develop into totally different dictions. Lastly, the social factor is also the key that cause the gender difference in the use of language. In peoples eyes, women are subordinated to the men and enjoy a quite low social position in society. To this point, men and women play different gender roles in their daily life which finally leads to the lack of confidence of women. Obviously, the reason why womens language style is different from mens is closely related to the traditional social values. Gender differences have been in language use for a long time. And many researches have shown that language, gender, and society are closely connected with each other. Thus, in a nutshell, the development of the research on the gender differences in language will finally disclose the more detailed difference between men and women speakers and truly it is of great value in cross-gender communication.
Sunday, January 19, 2020
Major Crime
â⬠¢What is the purpose of major crime-reporting programs? What makes a successful crime-reporting program in the United States? The purpose for major crime-reporting programs is to try to improve the methology and to publish the collective data. So by having major crime-reporting programs the law enforcement agencies are able to get information and also collect data to figure out the crime patterns of the nation instead of just one spot. This is hard though because not all of the crimes that end up happening get reported. So by this being said not everything can go into the crime-reporting programs.I think the government needs to try to find another way to get these ââ¬Å"smallerâ⬠none reported crimes to be reported. What makes a successful crime reporting program in the United States is that most of the crimes do get reported the way that they should, and that the police officers are doing their job to the best of their abilities. I think it could be stepped up a notch an d maybe put camaras in the cruisers so the crimes that do not get reported at least have a sign to get reported. â⬠¢How do crime rates relate to arrest rates and clearance rates?Is there a way to improve the correlation between crime rates, arrest rates, and clearance rates in the effort to combat criminal activity? Crime rates are when the number is divided by the total number of crimes that are what they called ââ¬Å"cleared. â⬠This is when the crime is closed, finished or they found the criminal in whatever was going on with the crime. To combat criminal activity the police can gather the information from the UCR (uniform crime report). From what I was reading ââ¬Å" clearance rates is the percentage of crimes that have been closed by arrest, exceptional means, etc. So in my opinion to help improve the correlation between crime rates, arrest rates and clearance rates, is to get all the facts straight. Do not jump from one to the other. Gather all the information that you can, and see what is going on, get cases closed or any old cases if they were closed because in significant evidence see if there is anything that you can do to change the out come and re-open the close case to get it closed the right way and find out what really happened. http://en. allexperts. com/q/Criminal-Law-916/2010/10/crime-rates. htm
Saturday, January 11, 2020
History of Japanese Painting Odano Naotake Essay
Odano Naotake (1759 ââ¬â 1780) was a painter from the Akita Ranga art school. This art school was a by-product of the ââ¬Ërangakuââ¬â¢, the ââ¬ËDutch learningââ¬â¢. Rangaku was an important movement in eighteenth-century Japan. It is the study of Holland and the Dutch during the time that the Dutch trade post on Desjima the only connection was with the outside world and the west. Through this contact, Japan stayed informed about Western developments, such as health care and other technologies. This made Japan capable of fast modernization after the opening of the country in 1854. The Rangaku painters painted traditional Japanese themes with the use of Western techniques. The difference from the traditional paintings was the use of shadows, perspective and reflections. The painters also started using the color blue for the sky and sea. Naotake was also influenced by this new intellectual movement through Hiraga Gennai, a natural scientist and student of the Rangaky. He inspired Naotake to study these new Western painting methods as well. He moved to Edo (Tokyo) to continue his studies there. Through contacts with other painters, Naotake mastered the painting of ââ¬Ëbird and flowerââ¬â¢, which is a traditional Jananese style painting with the use of Western perspective and depth. These methods brought these paintings to a higher level, more than just decorations. Naotake also illustrated Japanââ¬â¢s first anatomy book, the Kaitai shinsho. This book was a Japanese translation of the Dutch book ââ¬Å"Ontleedkundige Tafelenâ⬠, which was imported from Holland. Together with Gennai and Lord Satake Shozan (1748-85), Naotake started the Akita Ranga school of Art. When Gennai was arrested for killing a student and died shortly afterwards, Naotake was send away from his post in Edo. These developments made the school fall apart. ? Works Cited Johnson, H. Western Influence of Japanese Art: The Akita Ranga Art School. Amsterdam: Hotei Publishing, 2005.
Thursday, January 2, 2020
Social Responsibility And Corporate Responsibility
Social responsibility should be important to businesses because it shows consumers and the media that the company takes a serious interest in doing what is right. These issues may be spread locally, nationally, or globally and could impact the health and wellness of customers and employees. Implementing a good social responsibility policy can impact buying decisions for consumers wanting to make purchases from an ethical company. Building a trustworthy reputation takes time, and effort, and is a valuable attribute for a business to have. Being ethical as a company is important for both, consumers and the media. Itââ¬â¢s also important for employees to feel that they are working toward the good of the people. Belonging to a company thatâ⬠¦show more contentâ⬠¦It assists local and global non-profit organizations whoââ¬â¢s goals are to protect wildlife, ecosystems, and make a positive impact on communities. Since its introduction, the fund has helped to support over $20 million in projects in over 112 countries. Just like the environment, all of Disneyââ¬â¢s employees are an important part of their daily operations. Disney strives to make their guests and employees happy while making the company a desirable place to work. One of the ways Disney keeps its millions of visitors happy is by taking care of their their employees. Offering employees a good benefits package makes them feel they are an important part of the corporation.. The following is a small list of employee benefits: discounts for on site dining, shopping and hotels, local business discounts, free park admission, on-site childcare, health benefits, retirement plans, annual pay increases, stock purchase program, and education reimbursements. Employees that are content make a positive work environment which makes happy customers. While the Disney Corporation maintains high ethical standards and takes pride in their corporate social responsibility. Not all corporations are known to be as socially responsible. The Nestle Corporation has been in the news, time and time again with concerns of unethical behavior. The Nestle Corporation is worth over $89 billion and since its establishment in 1905 Nestle has become a popularShow MoreRelatedCorporate Social Responsibility : Corporate Responsibility773 Words à |à 4 PagesCorporate social responsibility may also be referred to as corporate citizenship and can involve spending finances that do not directly benefit the company but rather advocate positive social and environmental change. The soul in the next economy forum presentation made it evident that achieving corporate social responsibly in a company can reap major benefits in terms of finances, more inspiring workplace and customer satisfaction. In the past, companies mistakenly thought that corporate socialRead MoreCorporate Social Responsibility : Corporate Responsibility2819 Words à |à 12 PagesIntroduction For the past years, corporate social responsibility also referred, as corporate conscience has been a respected subject for discussion. Corporate social responsibility, unquestionably, contains more viewpoint than simply worried about the ecological impacts of associations. It came in people groups mind at the later 1880, time of essential modern advancement that associations ought to think about the thought of social obligation. Associations that are near to social obligation issues got toRead MoreCorporate Social Responsibility : Corporate Responsibility2819 Words à |à 12 PagesIntroduction For the past years, corporate social responsibility also referred, as corporate conscience has been a respected subject for discussion. Corporate social responsibility, unquestionably, contains more viewpoint than simply worried about the ecological impacts of associations. It came in people groups mind at the later 1880, time of essential modern advancement that associations ought to think about the thought of social obligation. Associations that are near to social obligation issues got toRead MoreCorporate Social Responsibility : Corporate Responsibility2818 Words à |à 12 PagesFor the past years, corporate social responsibility also referred, as corporate conscience has been a respected subject for discussion. Corporate social responsibility, unquestionably, contains more viewpoint than simply worried about the ecological impacts of associations. It came in people groups mind at the later 1880, time of essential modern advancement that associations ought to think about the thou ght of social obligation. 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Wednesday, December 25, 2019
Recumbent Elliptical Exercise Machines - 530 Words
A recumbent elliptical is exercise equipment that enables you to exercise without the awkwardness of sitting in uncomfortable, upright positions. The movements that are made when using a recumbent elliptical are much easier on your joints than other exercise equipment, which means that the risk of injury is lower. Risk of injury is still present however, especially if you are unable to adjust the machine to the proper position to suit your needs. If you are planning on purchasing one of these machines, it is best to familiarise yourself with the different features, materials and designs which will then make your decision much easier. Itââ¬â¢s important to try exercise equipment before buying if it is possible. That way you can get a feel of what is comfortable for your body, and it is also advisable to buy equipment of high quality as opposed to cheap, plastic if possible. A stable base is essential also to ensure that it doesnââ¬â¢t rock when you are exercise with is a hazard. Different recumbent elliptical exercise machines come with different features, so you are bound to find one that will suit your needs. The primary movers for require flexion and extension from the knees, as opposed to arms. These types of exercise equipment work out the lower and upper body, and are effective in working out more muscle groups, which results in a more efficient workout. Another feature of recumbent elliptical machines that is useful is adjustable seats. It is important to also find one thatShow MoreRelatedEssay On Best Home Gym Equipment1447 Words à |à 6 Pagesyour upper body exercise. You can do 9 awesome and effective exercises with this type of Fitness Chin Up Bar. For pull up exercises and fitness mojo you just need a chin- up bar at home. pull up bar When you got this you have got everything you need to do this exercise. With this exercise you can work every single muscle in your body you just need the bar and body weight. With the chin-up bar, you can work all of the pull muscles: your back and biceps. A wide range of abs exercises is also possibleRead MoreTreadmill Benefits4162 Words à |à 17 Pages------------------------------------------------- BENEFITS FROM TREADMILL EXERCISE 0à COMMENTS Jun 10, 2011 | Byà Lakshmy Nair Photo Credit inifinity health and condition concept with running woman image by .shock from Fotolia.com The Centers for Disease Control and Prevention recommends a weekly minimum of 150 minutes of moderate-intensity aerobic activity, such as brisk walking, for adults. An alternative is 75 minutes of vigorous aerobic activity such as jogging or running. A treadmill enablesRead MoreA Doctor Of Physical Therapy Essay2004 Words à |à 9 PagesSweden founded the royal central institute of gymnastics (RCIG), however later it was referred as ââ¬Å"Medical gymnasticsâ⬠by 1865. There were some unearthed records discovered. Patients records were tracked, manipulative therapy techniques combined with exercise to help patients with physical problems and injures. Americans later traveled to Sweden to seek out treatment because of the lack of help in the U.S.A. Ironically, Americans live a more easier life then others then the typical American 1800ââ¬â¢s. NewRead MoreTypes Of Training, Running, Roads Or Paths Or Mile Makers Essay2347 Words à |à 10 Pagesa many pieces of cardio equipmen t including: 25 Precor Elyptical EFX576i Trainers: this features moving handles so arms pump while you work 10 Precor Elyptical EFX546i Trainers: handle bars are stationary 22 Precor Treadmills 6 Startac Recumbent Stationary Bikes 6 Startac Upright Stationary Bikes 4 Stairmaster Freeclimbers 4 Stairmaster Stepmills 1 Sprint Torso Ergonomic 1 Rower All equipment is new and the cardio area features 12 flat screen TVs mounted from the ceilingRead MoreLadies Only Fitness Business Plan5890 Words à |à 24 Pagesowner of Ladies Only Fitness, has worked in with numerous women in the past five years She has created Ladies Only Fitness in order to fill a need she has seen in fitness services provided to women over the years. From the selection of workout machines to the organization of the child care center, Ladies Only Fitness will create a supportive experience that will bring in new members by word of mouth. 1.1 Mission The mission of Ladies Only Fitness is the following: â⬠¢ Create a woman-focused workout
Tuesday, December 17, 2019
Legalization of Marjuana - 637 Words
Marijuana should be legal because it has several medicinal benefits, does not cause as much harm as alcohol or tobacco, and has been used by several dignitaries. The origins of marijuana date clear back to before recorded history, but the earliest written mention of it was in 1500 B.C. in the Chinese Pharmacopoeia, titled the Rh-Ya. Emperor Fu also appears to have mentioned it in 2900 B.C., claiming that cannabis was a very popular medicine that possessed both ying and yang. Itââ¬â¢s also mentioned several more times throughout history including usage in the Book of Exodus, Bhang (an Indian drink made of cannabis and milk), and possibly even in Bible. It was medically referenced in several places including Ancient Greece, Egypt, and China. Marijuana was made illegal essentially in 1937 by the Marijuana Tax Act. There are a few considerable reasons That it should be re-legalized, however. Marijuana has several medicinal benefits that some have accepted and started the study and use of, although many still dont. These include better treatment for causes of peripheral neuropathy , a relatively safer and better alternative to a great many cancer treatments, and also has fewer and less severe side effects of opioids used in medicine. Tests show that medicinal marijuana is more effective than most commonly prescribed treatments for peripheral neuropathy, which includes diabetes, HIV/AIDS, multiple sclerosis, and spinal cord injuries. According to the CMCR(Center for MedicinalShow MoreRelatedliterature review- should marijuana be legalised?1457 Words à |à 6 PagesIncluding people between the ages of eighteen and twenty nine most in favour of its legalisation, and people sixty five and older proved to be most opposed to it (daily mail reporter, 2011) A predominant question in the debate relating to the legalization of marijuana is whether consumption would rise and by how much. Many people are concerned that if the drug became legal it would become more accessible, affordable, and acceptable in society, making an increase in consumption a big possibilityRead MoreEssay on Legalization Of Weed2582 Words à |à 11 Pagessubstance rots the brain or leads inexorably to harder substances. The issue of cannabis legalization has been debated ever since the substance was made illegal on April 14, 1930. nbsp;nbsp;nbsp;nbsp;nbsp;Reformers still press legislation today to make the psychoactive plant available to medical patients as well as the general adult population. On of the more prominent groups that lobbies for the legalization of marijuana is NORML (National Organization for the Reform of Marijuana Laws). Most marijuana
Monday, December 9, 2019
Organisational Change Management and Leadership â⬠Free Samples
Question : What is the Organisational Change Management and Leadership ? Answer : Introduction Rapid changes in the business environment in terms of technology and socio-cultural factors forces companies to implement desired changes in the current processes and systems. It is an structured approach that brings transitions in a team, individual and organization to a desired state from the current state. It is an important aspect of the business as it facilitates in reducing the resistance to change among the employees. People tend to resist change in the organization due to which leaders influence their behavior towards change by adopting and implement desired change in the organization (Anderson and Anderson, 2010). Besides this, implementation of the change in the organization help employees to take full participation in the decision making process in the form of their opinions, thoughts and knowledge. This results in increasing the level of commitment among the employees which in turn results in improving their performance. Introduction and execution of the change in the org anization in a successful manner helps in enhancing the productivity of the organization and reducing the overall cost of the company (Graetz, et al., 2012). In addition to this, it also helps in bringing innovation in the organization so as to meet the changes occurred in the business environment. Effective implementation of the changes occurred in the organization helps in gaining competitive advantage over the rivals present in the market. This is because introduction of the change in the organization help employees to deal with the customer objections in an effective way which facilitates in increasing the customer base and profits of the business. In addition to this, there is also an improvement in the quality and production capacity of the organization due to implementation of the changes made in manufacturing processes and technology (Hussey, 2000). This report mainly emphasizes on the changes occurred in the hospitality and tourism industry in Thailand which are aligned to leadership style followed by it. The hotel in a Thailand is located near prime dive sites due to which people can reach there in 30 minutes through a boat ride. The prime sites is located 40 points far away from the hotel. The hotel only captures 12% of divers due to the fact that it caters services to big groups like families and group travelers. There is a need to bring changes in different processes and procedures of the hotel due to the reason to overcome the threat from new entrants in the region. 3 new hotels are entering the market with more than 900 beds and located within a kilometer from the hotel (Dawson, 2003). Marketing The hotel has to bring changes in different business operations for the purpose to keep a pace with a business environment. It is requisite for the organization to bring changes as three new hotels are established near the hotel which creates competition in terms of price for the hotel. The hotels in Thahiti provide accommodation at low cost. Besides this, hotels in Maldives are offering underwater view to the customers which is a unique feature of the hotels. This attracts potential customers and tourists in the hotel. This has become a big competition for the hotel. The hotel needs to provide training to its employees to deal with the customers in an effective manner which in turn helps in increasing the level of satisfaction of the customers. Besides this, it is also necessary for the hotel to provide high quality products to its customers which is manufactured with hygiene (Cameron and Green, 2015). The provision of tasty food and good ambience of the hotel helps in attracting large number of customers. Besides this, provision of tasty and fresh food items at reasonable price helps in reducing the price competition in the market. Nowadays, hotels provide a facility to its customers to make their order by the use of internet (Anderson and Anderson, 2010). Hotel provides a free home delivery facility to its customers so that they receive the products at their door steps by making an order through the use of online mode or through telephone. In addition to this, the three hotels which has become the prime competitors of the hotel has a large customer base in comparison to the hotel. In order to increase the customer base of the hotel, there might be a possibility to implement different promotional techniques such as advertisement on banners near airport, provision of accommodation on reasonable rates and provision of discounts if customers make advance booking by an online mode (Zu mitzavan and Michie, 2015). Along with this, the hotel also needs to provide pick and drop facility to its customers At reasonable price from and to the airport. This also helps in attracting new and potential customers. Besides this, the other changes that needs to be made include provision of different reasonable tour packages to tourists also helps in increasing the overall productivity and profitability of the organization. Besides this, in order to implement the aforementioned changes, it is required for the hotel to adopt transformational leadership style in the organization. Transformational leadership style facilitates in providing opportunity to employees to take part in the decision making process (Kotter, 2013). It can help in bringing changes as it helps in gaining knowledge regarding the customer buying behavior by tracking changes in the tastes and preferences of the customers. Transformational leadership style facilitates leaders to bring the needed change in the organization by working together with their subordinates. In context to the hotel, the manager needs to gain the information regarding the change to be implemented in the organization by receiving feedbacks from the customers online regarding the services and products offered by the hotel. Besides this, waiters and other staff of the organization also provides information related to the changes occurred in the preferences of the customer which help leaders of the organization to take effective decisions related to the strategies to be implemented in the organization (Bertocci, 2009). Vision and tangible outcomes of the change management in hotel The implementation of the potential changes in the organization facilitates in increasing the engagement of the employees in the business operations. This results in increasing their productivity and performance in the organization. The vision of the change management is to increase the customer base of the organization. There is a positive impact of the change management on the productivity and performance of the whole organization. The hotel has added new features in its website which has helped in attracting more number of customers. Customers can provide feedback and attain information regarding different tourist destinations or places that are considered to be visited in Thailand along with their distances from the hotel. In addition to this, it also provides a facility to its customers to take a taxi on rent from the hotel to visit the tourist places in the country (Baker, 2007). Adoption and implementation of Change by implementation of a Transformational Leadership Adoption of transformational leadership by the managers of the hotel has helped in creating a cohesive environment in the organization which in turn facilitates in increasing the productivity and performance of the employees of the organization. Besides this, execution of the transformational leadership has also facilitated in the provision of the pick and drop facility from the airport in a reasonable prices for which customers are ready to pay premium prices. This is because, it results in save of time of the tourists. Besides this, the company has also established an electronic communication network that helps employees and customers to interact with each other in order to make effective decisions. Access to an important information through the use of internet and telephone within the organization help employees to discuss their problems so as to take decisions in an effective manner to handle customer objections and achieve high level of customer satisfaction (Lippke, 2013). It leads to increase in the number of customer base as customers are persuaded to get services provided by the hotel by viewing the reviews of the existing customers on the internet regarding their experiences with the hotel. Transformational leadership as the name suggests refers to the leadership style which is concerned with the bringing transformation in the processes and procedures of the organization to meet the changes occurred in the business environment. This helps the hotel to gain a competitive advantage over its rivals. The company has also provided a facility to its customers of planning a tour for tourists so that they can easily visit different tourists places in a cost effective manner. Besides this, organization also provides training to its employees in order to upgrade their skills and abilities for the purpose increasing their performance and productivity (Aitken and Higgs, 2010). Before the implementation of the change in the hotel through autocratic leadership Before change is implemented in the organization, hotel provides accommodation facilities to its customers at reasonable prices. It has 1117 keys and provide dive sight scene view from the rooms of the hotel which is the good sign of attracting customers. But it does not have large volume of customers. Besides this, there is a presence of autocratic leadership style followed by the people at managerial level in the organization. Autocratic leadership style has a characteristic that it involve central decision making system in which the decisions have been made by the leader by not involving employees and other stakeholders in the decision making. This might results in the inadequate implementation of the changes brought by the leader as people has the tendency to resist change. Therefore, in order to implement change in an effective manner, transformational leadership style is adopted by the management of the hotel as it helps in bringing change in the organization in an intended man ner (Mattiske, 2012). Implementation of a change through the adoption of transformational leadership in hotel Leaders involve workers and employees of the organization in the decision making process which facilitates in convincing the employees that their productivity and performance is improved which results in increasing the sales and profits of the business. Transformational leadership helps in increasing the capture rate from 12% (Beer and Nohria, 2000). This is because, employees have gained a sense of belongingness with the organization and highly motivated to increase their performance by providing superior quality of products and services to its customers at low price and maximum utilization of the available resources. Implementation of the digital communication network helps in providing access of the relevant information to employees so that they can make effective decisions in less time for the purpose of achieving high level of customer satisfaction (By and Burnes, 2012). Current changes made in the hotel and its impact In addition to this, through a communication network, customers can also include their queries online from their convenient place to which solutions are provided by the employees. In addition to this, customer feedback and their queries helps in bringing adequate changes in their policies and procedures for the purpose of remain competitive in the market. Besides this, provision of transportation from and to the airport is also done by slow and fast boats which help customers to reach at the hotel location in less time (Smillie and Hailey, 2001). A GPS system is fitted in the boats that are used to pick and drop from and to the airport. This enables in capturing the information related to the current location of the boat and can easily be communicated with the driver. This also reduces the cost of transportation incurred by the hotel as if there is more number of customers to pick and drop from the airport the driver can collect them and drop them at the hotel (Boonstra, 2012). In or der to implement the change in the information and communication technology, the system developers asks the users of the system regarding different features needed and their needs for the purpose of effective implementation of the system to gain enhanced productivity and performance. This also results in the elimination of the human errors due to the use of automated system in place of manual systems (Bendell, 2016). By the use of automated systems, records can easily be stored and access at any point of time for the purpose of taking decisions in a quick manner. This also results in organizational learning as it results in the development of new skills and upgrading the existing skills for the purpose of carrying out different business operations in an effective manner. If there is an existence of the gap between the expected outcome of the change and actual outcome from the change brought in the organization then corrective actions will be taken by the management in order to improve the performance and productivity of the whole organization (Cummings and Worley, 2014). After the implementation of the new technology in the form of a communication platform in the organization employees can easily share their views, opinions and thoughts with other employees in order to take effective decisions which in turn helps in the increase in the productivity and performance of employees. This also helps in overcoming the competition from the new players in the market (Paton and McCalman, 2008). Provision of the transportation to clients from and to the airport facilitates in spreading awareness regarding the hotel among potential customers which results in an increase in the volume of the customers of the organization. Transformational leaders act as the change agents that provide appropriate information related to the changes that has to be introduced in the organization before bringing change in the organization. People tend to resist change as they are not familiar with the outcomes and the way in which the activities have to be performed by the use of the new technology to be introduced in the organization (Suchy, 2004). Benefit from the adoption of transformational leadership to make changes in the hotel Transformational leadership style is developed in the organization by restructuring the organization. It is requisite to recruit new employees in the organization with the required new skill set. This helps in enhancing the skills of the existing employees by the way of establishment of the common communication platform which enables organizational learning. Autocratic leadership style results in delay of the tasks to be performed by the employees due to non- presence of the proper communication network in the organization. This type of leadership style involves centralized decision making (Hayes, 2014). Besides this, in this type of leadership, employees do not have a direct interaction with the highest level of organization i.e. board of directors. This is the reason, that change in the leadership style is brought in the organization so that the changes in the processes and procedures have been brought by the leaders in order to cope up with the changes occurred in the business env ironment. Besides this, the company also plans to target customers other than the professional divers (Alkhafaji, 2001). The hotel focuses on the customers who are keen to do diving. This is the feature of the hotel that differentiates it from other hotels in the nearby locations. The hotel might adopt differentiation strategy for the purpose of achieving competitive advantage over other players in the market. The hotel is situated near beach due to which customers will be ready to pay premium prices for different activities and facilities especially for diving (Ahmad, Gilkar and Darzi, 2008). This is because Thailand is famous for different water sport due to which providing facilities to international tourists to enjoy different water sports will aid in increasing its revenue. This results in increasing the goodwill of the hotel in the market. Along with this, the hotel also has to adopt cost leadership strategy for the purpose of gaining competitive advantage over the three hotels that are situated within a kilometer from the hotel. The hotel can provide services to its customers at low cost by repl acing manual working to automated systems (Sims, 2006). The hotel has introduced and established intranet through which the information related to customers can be stored in a computer which takes less time in comparison to keeping records of the personal information manually. This has also helped in eliminating the cost incurred in the stationary products such as paper and files. This has also helped in save of time and cost. In addition to this, it also results in increasing the speed of people to make an entry in computer regarding the information related to customers. Use of automated systems has also results in the reducing the number of employees needed to perform the tasks (Ovadje, 2014). It results in reducing the labor cost. In addition to this, installation of the telephones in each room also helps customers to make their order at the reception, so that the people at the desk can make a record in their system which is communicated in the kitchen in an electronic form. This reduces the processing time and waiting time of customers. This also helps in reducing the cost of processing. This also helps in improving the quality of services to be delivered to the customer. Autocratic leadership style does not provide adequate information related to the policies and procedures to be followed in the organization. This has a negative impact on the performance of the employees (Hiatt and Creasey, 2003). Besides this, this also put hurdles in providing information to solve the problems faced by employees. In addition to this, transformational leadership provide opportunity to employees to interact with top level management to solve their problems in an effective manner. This has also helped in increasing their level of commitment of employees in the organization. Employees feel a sense of belongingness with the organization. In addition to this, establishment of a new system that hewlps in providing instant information to employees at different levels helps them to make a decision related to the standard of the quality maintained in the services provided to customers. This help employees to maintain the quality of the services rendered as per the set standard. This has also helped in increasing good experiences of the customers through the services provided to them (Hughes and Wearing, 2016). Key stakeholders of the change initiatives and strategies used to build commitment and engagement Stakeholders are the entities which have some interest in the business operations of the organization. The key stakeholders of the organization include employees, managers, financial institutions and customers. There is a significant impact of the change initiatives and strategies on the stakeholders of the organization. In the beginning people tend to resist change to be brought in the organization. This is because, they are familiar with the tasks to be carried out in a routine manner, although, training has been provided to the existing staff regarding the skills that are required to perform the task by the use of new technology or system to be incorporated in the business (Babaita, Sipos, Ispas and Nagy, n.d). The adoption of the transformational leadership in place of autocratic leadership helps in providing information related to different business operations which helps in bringing transparency in the information provided to the stakeholders. Transparency in the business operations helps in attracting investors to make investment in the business for the purpose of its expansion. This in turn also helps in widening of the target market for the hotel. The hotel not only provides accommodation and transportation facilities but also provide fresh and high quality of food to its customers. Customers are given the priority by the business as it has a direct impact on the sales and profits of the business. Besides this, transformational leadership helps in increasing the engagement and level of commitment of the employees in the organization as itr results in the delegation of authority and responsibility at lower levels in the organization which helps in provision of high quality of services to customers. This is because, the decisions can be taken in prompt manner by the employees (Ogbonna and Harris, 2000). Conclusion It can be concluded that nowadays, it is essential for the business to make changes in the processes and procedures as per the changes taking place in the business environment in order to sustain in the market. Entry of new firms in the hotel industry results in increasing the completion in the industry for existing hotels. A small hotel in Thailand has bought changes in their processes and procedures along with the leadership style which helps it to attain an advantage over its competitors. It can also be concluded the hotel has adopted transformational leadership style as it facilitates in delegation of the authority and responsibility at lower levels in the organization. Along with this, transformational leadership also helps in providing a sense of belongingness among the employees as it provide opportunity to employees to take part in the decision making process. This leads to an increase in the engagement and level of commitment of the employees towards the organization. This r esults in the attainment of the common goals and objectives of the hotel. This helps employees to take quick decisions to provide high quality services and products to its customers. This has resulted in an increase in the customer satisfaction. In addition to this, there is also a change taken place in the communication platform in the form of intranet which help employees to discuss their problems and issues with other employees in a quick manner which aids in enhancing the skills of the employees. Besides this, it also leads to organizational learning in the organization. Besides this, other change have been brought is the installation of the telephone in the rooms so that customers can make order at the reception which transfers information in the kitchen which results in quick delivery of the service to a specified room. It can also be summarized that it results in reducing the labor cost as installation of the automated system has reduced the requirement of the manpower in the organization. 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